CASE STUDY

Activity

Brazen was appointed to create and raise awareness around The North London Collegiate School Dubai which opened in September 2017.

The 166-year-old institution has seen many successful alumnae including Anna Wintour, Editor in Chief of US Vogue and Roma Agrawal, Structural Engineer for the Shard, London.

Brazen supported the school with a fully-fledged press office in the lead up to the official announcement event held at Dubai Opera House which Brazen project managed.

 

Results

 

Secured 70+ attendees including Financial Times, Gulf News, prospective parents and VIP guests including H.E. Mr Philip Parham, British Ambassador to the UAE.

Achieved over 25 quality pieces of coverage in just five weeks